Comments on: What is the CTR Yield Curve and why should you care? https://dev.aeripret.com/ctr-yield-curve/ Sun, 12 Feb 2023 19:55:09 +0000 hourly 1 https://wordpress.org/?v=7.1.4 By: aeripret https://dev.aeripret.com/ctr-yield-curve/#comment-385 Sun, 12 Feb 2023 19:55:09 +0000 https://www.dev.aeripret.com/?p=58#comment-385 In reply to Seema.

Hi Seema,

Thank you for your kind comment!

It’s not required to limit yourself to product-related keywords, it depends on what you want to make out of this data. I usually use it to build a forecast of expected traffic for SEO projects based on search volumes and the CTR curve.

]]> By: Seema https://dev.aeripret.com/ctr-yield-curve/#comment-383 Sat, 11 Feb 2023 12:04:41 +0000 https://www.dev.aeripret.com/?p=58#comment-383 Very insightful post!
I am a bit new to CTR curve calculation. My question: why is it required to limit yourself to only product-related keywords? Suppose I create the CTR curve using all keywords ranking for all products, basically for the entire website, but use it to calculate the organic traffic for one particular product, what difference can it make?

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